The Annual Conference of the Legal Advisory Committee of China Advertising Association and the Seminar on Difficult Issues in Internet Advertising were held in Hangzhou City on March 27-28, 2019. The conference and seminar were attended by over 180 persons, including prominent experts and scholars in the field of advertisement Law, representatives from member units of China Advertising Association, and advertisement regulatory organs under various local governments. Mr. Zhang Guohua, Chairman of China Advertising Association, gave a speech at the conference.

Mr. Liu Shuangzhou, Chairman of the Legal Advisory Committee of China Advertising Association, delivered a work report on behalf of the committee, in which he summarized the main works carried out by the committee in the past four years. At the conference, new members of the Legal Advisory Committee were elected. Professor Zhou Hui, a research fellow at the CASS Research Center for Cultural Policy, and other 12 experts were elected executive members of the new Legal Advisory Committee.

 

At the seminar, the participants discussed a wide range of issues relating to the development, operation, regulation and self-regulation of Internet advertisement. In a speech gave at the seminar, Professor Zhou Hui introduced and analyzed the recent case of imposition by EU of penalties against Google Company for blocking rival online search advertisers.